Many small business owners have unique ways of patching together the funds to get their business started. Katie Startzman of Berea, Kentucky may be one of the most unconventional funding stories we’ve heard in recent years.
She’d always dreamed of starting a restaurant, but knew she needed to test the waters first. No stranger to business, Katie previously sold knitting patterns online and had even published her own knitting book. However, launching a more capital-intensive business was intimidating. In 2015, Katie enrolled in a business builder course offered by the Mountain Association. There she realized how she could start a restaurant while limiting her family’s own risk; she decided to launch a bagel cart using a crowdfunding campaign.
See how you can learn from her successes in this Crowdfunding 101 video: